The Asahi Shinbun Comapny posted an column about ‘Soy bean meat’ in  a news paper of December 10.

The title of this is that ‘It’s the time for soy meat’ , dealing with the moment situation and the background of gaining popularity and telling the effort of  company’s investment on soy meat products.

Haruko Kawano , the representative director of VegeProject took an interview and mentioned that ‘People who are already interested in that can choose from many options and those who are not can recognize the spreading of soy meat products. the world is changing now’ This comment has introduced in the article.

Soy meat gets attentions  as it  applies for diverse food cultures and as a new alternative protein, it is more environmental friendly than meat of animals. we won’t be wait for long till soy meat  becomes more popular than this moment.