ABOUT US

We are a non-profit organization (NPO) working to increase vegan/vegetarian options.

WHY?

 

We want to make a kind “Change” in society.
To respect diversity, the environment, the lives of animals, and people’s health
(and because it’s an exciting project).

MISSION

 

To create a society in which vegetarian options are anywhere through cooperation with companies, educational institutions, the government, and international organizations.

VegeProject was born out of a campaign to introduce a vegan menu at the Kyoto University canteen. Whilst on a Master’s course in 2013, VegeProject founder Haruko Kawano worked towards introducing a veggie menu in the University canteen, both to provide an option for vegetarian students and also to encourage awareness of the concept of vegetarianism. At that time, Mr Nakajima, the Managing Director of all Kyoto University catering outlets, symphathised and cooperated fully. By the time (Haruko) Kawano graduated, the veggie menu was a permanent feature, and is still sold today.

Haruko Kawano

かわのはるこ

  • NPO VegeProject Japan
  • Founder and representative
  • CEO of HUKU Corp.
  • Master of Agriculture, Kyoto University
  • Internship at Agfa gevert Inc. in Belgium
  • Work Experience at an overseas division in a food company
  • Finalist at a business contest, TSG 2016, organised by Tokyo Central
  • Member of Global Shapers Kyoto

A Word from the Director

Hi!

I was a freshman in college when i knew the lifestyle of a vegetarian. This student from the Netherlands told me “More people are becoming vegetarian in consideration of the environmental issues. I remember at that time not being able to associate vegetarianism with environmental issues in my head.

Due to the loss of my beloved dog that I had spent 12 years with when I was 20, I started thinking of those dogs and cats that were killed for the sake of humanity in the pet industry. In that process, I also began not to cherish that pigs, cows, chickens, and fish were taken thier lives away, suffering, for my meals.
As I did more and more research, I found that the vegetarian and vegan lifestyles were the better choice not only for the animals, but also for the environment and those people suffering from their lack of food.
Even though I got into the agricultural department at Kyoto University based on my interest in environmental issues, adopting the vegetarian lifestyle was what I could do sooner than the high level lectures or a big project that would need a lot of costs and time.

I went vegetarian in college, and while I was doing an internship as a graduate student in Belgium, I sometimes met vegetarian people, and there were always vegetarian options since the lifestyle was socially recognized. In my last year at the graduate school after my return to Japan, I started this project of introducing vegan options to the university’s cafeteria. And this is how VegeProject started. While this project required much patience, we suceeded in introducing vegan menus thanks to all the support from many people. The veggie menu was of course appreciated by vegetarians but we also saw many other people choose and enjoy the vegan menu.

That was the time I realized “A change can be made”. After that, I continued VegeProject’s activities while working for another company as an employee, but on the day we had an interview with Paul McCartney, a former member of the Beatles, I decided “I’m going to live seriously”, and VegeProject became an NPO (non-profit organization) the following year.

I believe that even though it’s hard to change your customs all of a sudden, the world will be a better place if more people adopt the vegan/vegetarian lifestyles and the environment where vegetarians and those who want to try that lifestyle feel comfortable is made. Vegetarianism and veganism will have the next spotlight even in business.

Would you like to get on a project with us?

JOIN/SUPPORT

We, VegeProject, work to spread choices of vegetarian/vegan throughout Japan.
Support VegeProject’s activities through the registration of the member or donations.

Informations

Corporate Name

特定非営利活動法人ベジプロジェクトジャパン
NPO VegeProject Japan

Description of our activities

Vege related lectures
Vegan Products, menu development, introduction support
Vegan and Vegetarian Certification mark
VegeMap Production (Web, Paper)
Student activities, introduction of vege menus
Organisation of vege related events
Vegetime.net webmedia

Achievements

Representative

Haruko Kawano

Adress

NOVO FIRST BULDING 301 HIGASHI UENO 6-25-8 110 0015 TAITO-KU TOKYO-TO

Website

https://vegeproject.org

Contact

Contact

Please contact us via these 3 ways written below (Email, Facebook message or telephone).
We will reply as soon as possible.

If you will not receive our reply in 3 days, there might be some problems
Please contact us by other ways.

Thank you!

contact@vegeproject.org

facebook.com/
vege.project.japan/

(+81)80 1409 8817